In the world of SEO, Google is the trendsetter. Each day, thousands and thousands of SEO professionals spend countless hours following Google’s every move in an effort to beat them at their own game. Famous Chinese general and author of The Art of War, Sun Tzu, said that “if you do not know your enemies […]
In this article, we will take a closer look at meta descriptions and learn a dozen useful tips on how to make your meta descriptions stand out from the crowd and help you attract visitors. Meta Description Meta description are special HTML attributes written inside the <head> element. Meta description should explain what the page […]
If you are managing a multilingual website, you might have encountered a situation where Google sent your visitors to a wrong language version of your site based on search results personalization. There is a strong chance that it may have been because you were (and maybe still are) using hreflang incorrectly. This tag can be […]
SEO has changed significantly in 2013. With major updates such as Hummingbird and Matt Cutt’s anti-guest blogging message towards the end of the year left a lot of people confused. SEO work has only become more difficult than the past.
So 2013 has passed and we saw a handful of major Google search algorithm updates. We have seen examples of Rap Genius and Anglo Rank being punished for shady SEO techniques.
A lot of changes were seen in terms of search algorithms, search engine results and the whole search arena last year – and this year in 2013 there are a whole range of new factors that will dominate SEO. Ofcourse, quality of content and links will play the biggest role.